These days taking chances isn’t just for college dropouts in hoodies. Whether you work at a Fortune 500 company, a nonprofit, or a mom-and-pop, everybody needs to think and act like an entrepreneur. We all need to be nimble, adaptive, daring—and maybe even a little crazy—or risk being left behind.
But how do you take smart risks without risking it all? That’s Linda Rottenberg’s expertise. As the cofounder and CEO of Endeavor, the world’s leading organization dedicated to supporting fast-growing entrepreneurs, she’s spent the last two decades helping innovators think bold and execute smart.
Now Rottenberg draws on her unrivaled experience to show you the proven techniques to achieve your dreams: from overcoming fear to facing down critics, from stalking supporters to exploiting chaos.Crazy Is a Compliment combines inspiring stories, original research, and practical advice to create a road map for getting started and going bigger.
Rottenberg brings to life iconic entrepreneurs like Walt Disney and Estée Lauder and reveals how companies like MTV, GE, and Burberry found their best successes by breaking the corporate mold and embracing the entrepreneur mind-set. She also introduces us to some of the one thousand entrepreneurs she’s advised, like Leila Velez, who started a hair-care company in her kitchen sink in Rio that now earns $80 million a year. As Linda writes:
Every day I meet people with a dream. Maybe you’re serving coffee and fantasizing about launching a microbrewery; maybe you’ve skipped college and yearn to start your own design firm; maybe you’re sitting in your cubicle and brainstorming a new idea that can improve your company.
You have a dream, but you don’t know how to turn your dream into reality. Or you’ve already launched your dream but you’re unsure how to take it to the next level. This book can show you the way.
“For nearly two decades, Linda has been teaching and learning from the boldest entrepreneurs around the world. In this terrific book, she shares what it takes to master the chaos of starting your own business — or simply to grow your own career in today’s fast-changing world of work.”
—Reid Hoffman, co-founder/chairman of LinkedIn and co-author of the #1 New York Times Bestseller The Start-Up of You
“Crazy is what they call people who don’t fit in. And we need a lot more crazy like Linda is crazy. She is generous, curious, connected and driven to make a difference in the world. And this book captures all of that and more. Buy it, read it, live it.”
—Seth Godin, author of Linchpin
